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On June 25, 2024, Seneca Business's Principles for Responsible Management Education (PRME) team hosted its 3rd Annual PRME Applied Research Conference (PARCON) under the theme "Driving Sustainable Change through Business Innovation."
This event highlighted Seneca Business's commitment to advancing the United Nations Sustainable Development Goals (UNSDGs) within the Seneca community and beyond, through practical research and strategic partnerships with various organizations and industry leaders. “We are here to challenge conventional thinking, share our diverse perspectives, and co-create solutions that address the pressing environmental and social issues of our time,” said PRME and School HR & Global Business Chair, Shahrzad Farzinpak as she graced the event.
Presentations covered intersecting themes on business innovation, AI integration, educational strategies, environmental resilience, and context-specific sustainability initiatives. Alongside these presentations and engaging Q&A sessions, the conference also featured a keynote address delivered by Seneca AI thought leaders Panos Panagiotakopoulos and Kent Peel.
PARCON 2024 featured 12 applied research presentations from a diverse range of stakeholders, including Seneca Business students, alumni, faculty members, and industry experts, highlighting innovative and sustainable solutions across various sectors.
Advancing Sustainable Agriculture through Variable Rate Technology: A Nexus of Impact Investment and Performance Measurement by Navdeep Singh, Clarissa Getigan, Bassim Faridy, and Dr. Juan Marcelo Gómez
We extend our heartfelt gratitude to Bill Giannos for his exceptional photography, Dr. Juan Marcelo Gomez for his meticulous management of presentations and thorough review of abstracts, Hersh Forman for his dedicated mentorship, helping our student presenters enhance their public speaking skills and refine their presentation decks, the Seneca Alumni for their unwavering support and contributions, and all those who provided AV support, F&B, and other essential services. Your collective efforts made this event a resounding success!
Don't worry! You can access the conference proceedings and presentation recordings below:
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